Something I never noticed about Sprite is how custom the font on the front is. Coca Cola itself has a really unique trademark font, and I never noticed that they customized the font for Sprite. The word itself also has and offset that just lets the color of the aluminum through to the right of the words. The consistency with type is alright. Important stuff is bold, what's not isn't The ingredients could stand out a bit better. I know they put blue behind it to do that and bold might ruin it, plus it's soda why put the ingredients in bold it would never sell if people were reading what kind of junk is in there all the time rather than drinking it.
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