Thursday, September 20, 2012

Design - 7 - Business Card Culture

The purpose of business cards are pretty similar in the United States and Japan; however, in Japan there is more etiquette and culture surrounding the exchange of cards.

Japanese Business Card Example

American Business Card Example

As you can see the Japanese business card is more straight forward and about business and contact, while the American one is about catching the eye and being enjoyable while giving the information. The exchange of business cards in Japan is also very crucial and can effect how a designer chooses to lay out the visual and type elements. To satisfy both I'm going to put a bit more attention and research into this to find a way to make a card that will adequately satisfy both cultures. 

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