Digital Video - 11 - Common mistake

An AARP commercial came on tv just a moment ago and the way the cuts were made I realized how nice it was how the shots flowed into each other and no single one lasted more than a few seconds long enough to recognize what was going on but not too long as to grow bored with it. The mistake of making a shot last too long is something that I've seen video production students make over and over again. It really puts things in perspective when you sit down and just pay attention to those annoying commercials that come up to interrupt whatever you're watching.